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Category Archive: SEO and Search Marketing

How to build a solid brand identity

How to build a solid brand identity
For companies who are rebranding to start-ups who are getting their feet off the ground, there are some basics of branding strategy and development that have to be taken into consideration.
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Google Core Web Vitals and Page Experience Updates

Google Core Web Vitals and Page Experience Updates
Google has announced they “will continue to prioritize pages with the best information overall, even if some aspects of page experience a subpar”
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Bringing the “bling” to a jewelry e-commerce store

Bringing the “bling” to a jewelry e-commerce store
This is how Omaha Media Group was able to help our friends at 14 Karat Omaha to continue to come out on top during COVID-19!
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How to optimize for voice search in e-commerce

How to optimize for voice search in e-commerce
The growth of this industry has been astronomical and as companies are navigating the current explosion of their online stores, they are also having to adapt to another technology that has continued to grow and provided another outlet for revenue. This is how companies can expand their SEO, website traffic and even sales and leads with the right voice search optimization.
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Chief Marketing Officer (CMO) - The value proposition of SEO

Chief Marketing Officer (CMO) - The value proposition of SEO
SEO is an affordable part of the entire budget and only adds value time and time again. As a Chief Marketing Officer (CMO), one could be in the process of truly understanding its value in the budget and how to elevate the company’s online presence.
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Four ways to improve the visibility of your mobile app

Four ways to improve the visibility of your mobile app
Improving the visibility of a mobile app is more than just designing a quality app. If you want your app to rank better, here is how to improve app visibility. 
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Medical SEO:  Start applying it to your practice

Medical SEO:  Start applying it to your practice
In the medical industry, 55 percent of consumers click on the top three results in search engines, and if your medical practice, facility or hospital isn’t on the list, then you’re losing patients.
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White hat link building in SEO

White hat link building in SEO
If you know one thing about SEO, besides what it is, then you know backlinks are imperative to the entire process. What does an SEO expert company mean when they speak about “white hat” or “black hat” SEO strategies?
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Franchise Marketing: The marketing tips you need to know

Franchise Marketing: The marketing tips you need to know
Franchise marketing starts at the corporate level and trickles down to each location, and because of this, corporate has to get everything situated for each different location that is involved. This also means that the franchise marketing is a bit different in each location as well.
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December SEO Notes: What is happening in the industry

December SEO Notes: What is happening in the industry
What are some of the biggest updates in our industry that any SEO expert company should be aware of and their clients alike?
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