Category Archive: E-Mail Marketing
E-mail marketing is a conventional form of marketing. Every day, when you log into your e-mail account, you will probably find a dozen e-mails in your inbox, all of which seems to be jostling to inform you about the latest products, promotional offers, and memberships companies have to offer you, their valuable customer.
The holiday season is not only a time of merriment but a time when along with all kinds of spending, discretionary spending also goes up. It is an interesting period for most businesses and even if you don’t sell products that complement the festive mood in particular, you could still get new leads or increase sales conversion because your prospects are in a mood to splurge!
Drip email campaigns are important for a number of reasons. Drip campaigns are important for lead nurturing, generation and conversion. It also leads to creation of a strong relationship and paves the way for customer retention.
Birthday emails are powerful marketing tools. They are often more effective than normal promotional tools and the most interesting birthday emails have a far higher click through rate and transaction than promotional emails
Hiring the right content writer and editor can have a huge impact on how your message gets presented before your prospects, clients, customers, shareholders, and other stakeholders in your business.
Email marketing is still an important part of online marketing campaigns. Despite the steady decline of traditional marketing channels and rise of social media marketing, email marketing continues to grow unfazed by these changes.
Looking to expand your business globally? You will need a well chalked-out plan for that. Email marketing will be of paramount importance and will play the primary role in your well-targeted marketing efforts.