Category Archive: Graphic Design
Infographics are a visual representation of data, which use pictures and statistics to convey information. If your clients and website/social media network visitors aren’t the kinds who like reading blog posts, then an infographic can be used to educate and attract.
Visual hierarchy is the arrangement that gives out a clear impression on what is important and how much. It is an extremely clever concept in design. The relative importance that you assign to each design components needs to be extremely well planned backed by all your priorities.
Having knowledge of the basic concepts of graphic design can prove beneficial in a plethora of industries. Business operators, entrepreneurs, social media-gurus, students and even researchers often need to present information in clear, concise and eye-catching fashion. Be it graphics for blogs or corporate presentations on projects, having someone with graphic design experience will prove extremely useful.
When you think of graphic design, you might think colorful logos, interesting designs, lots of color, and large hoardings. Would think of social media in the same breath? Probably not, right? However, graphic design and social media marketing are quite closely related, now that social media is one of the most important marketing tools in the world. So, how and why would you use graphic design for social media marketing?
Imagine a room so full of stuff that you can’t even move in it, imagine trying to find something in there. Not only would that be impractical but also a fair bit unpleasant. Now imagine a room you need to use, but is completely empty, that doesn’t work either. Pretty much like the porridge Goldilocks ate, we would like a room that is “just right”. The same runs true when it comes to websites or apps. No one like a screen that is too cluttered nor do they want something that is so sparse that you can’t find what you need, what the user wants in balance.
What with the lightning-fast transformations in the digital technology, the web design trends too keep changing almost every day to keep up with the consumer trends. Every year, the UI and UX design industry undergo major metamorphosis to not only stay relevant to the needs of the consumer but also to keep inspiring novel innovations. Here is a list of the some of the hottest trends in the UI design industry in 2017 that you might want to know about.
Believe it or not, humans rely on visual cues to make purchase decisions. Unless a brand uses colors in the right way, they cannot expect to get the attention of their customers, who are already barraged by a slew of advertisements. That is why it's important for brands to understand the term “color psychology” in its true sense.
Through the years, we have witnessed how rapidly technology is developing, and it is no secret that this development is seeping through almost every aspect of our lives. The field of graphic design has also been immensely impacted by the fast-paced digital revolution.