Omaha Media Group

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Category Archive: Client Resources

Want to know what’s scary? Not using Google Analytics

Want to know what’s scary? Not using Google Analytics
Snakes, spiders, witches, gobblins and monsters are all scary, but what is even more terrifying? A business without a way to track, measure and analyze their strategies.
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PART 2: Using Quarterly reporting for ROI

PART 2: Using Quarterly reporting for ROI
This is how to read our Quarterly Social Media Reports and correspond these reports with ROI.
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PART 1: How to read Quarterly Social Media Reports

PART 1: How to read Quarterly Social Media Reports
All digital marketing clients, this is a blog on how to read those reports that will be sent your way shortly!
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PART 2: Google Analytics 101

 PART 2: Google Analytics 101
Google Analytics provides a better understanding of digital marketing strategies that are being set and followed by any full service digital marketing agency.
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PART 1: Google Analytics 101

PART 1: Google Analytics 101
This blog breaks down Google Analytics for clients logging into the backend of their website!
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FAQs during the proposal stage

 FAQs during the proposal stage
A website can launch in less than a month depending on three main factors. What are these factors?
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What is bounce rate?

What is bounce rate?
The business can access this account at any moment to see how their website traffic is doing, goal conversions and other analytics. More than likely, a client will notice what is called a bounce rate. This is one of the biggest questions out there for a business or client pertaining analytics.
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What are KPIs?

What are KPIs?
How can a business set realistic S.M.A.R.T goals with our help?
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Marketing for Generations: Gen X, Baby Boomers and the Silent Gen

Marketing for Generations: Gen X, Baby Boomers and the Silent Gen
While digital media platforms might seem like a no-brainer for the younger generations, it shouldn’t be overlooked for the generations that come before them! Generation X, Baby Boomers and the Silent Gen are actually more tech-savvy than you might think.
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Marketing for Generations: Z Gen + Millennials

Marketing for Generations: Z Gen + Millennials
Digital marketing services have been paving the way for businesses of all sizes in terms of brand awareness, lead generation and customer service. As much as traditional marketing is amazing (who doesn’t love a glossy print ad or Geico commercial?), digital marketing is kind of the “boss” these days. Ok - it is the boss.
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