Category Archive: Social Media and Digital Marketing
While 86 percent of consumers follow brands on social media, 60 percent will unfollow a brand if they consistently see promotions. It is tempting to constantly share the latest products and services, promotions codes and every wonderful customer review that comes in, but it isn’t what consumers are looking for.
An investment into the right marketing platforms and strategies can be a successful investment past COVID-19, and as a company, it can be nerve-racking and concerning to know where to exactly invest those marketing dollars. Here are recommendations on marketing during the middle of a global pandemic.