The Benefits of Email Marketing
2015 June 03
Out of all of the ways you can market to your clients, how can Email Marketing benefit your business? Utilizing services like EmailContactor.com is a smart move when trying to reach your clients quickly, accurately, and cost effectively.
Email Marketing reduces time.
Think about how much time it takes to develop a direct mailer…how much time it takes to design them, have them printed, and have them sent. This is a process that can take days…even weeks. With email marketing, you can communicate your marketing campaign in hours or less.
Email Marketing is quick to deliver a current message.
With Email Marketing you are able to deliver current “day-of” campaigns instead of having to send off a message that is relevant for a longer period of time.
Email Marketing sends personalized messages.
Email Marketing allows for you to speak to your customers and clients in a personalized way as opposed to a “one-size-fits-all” format. As opposed to some direct mailers, you have the ability to personalize each email with the recipient's name and select multiple recipients quickly and easily.
Email Marketing gives you better ability to track sales and user engagement.
One of the greatest things about Email Marketing is that you can track all recipients that opened your email, how many links were clicked, if it was forwarded and to whom, and recipients that chose to unsubscribe and why. The back end of your Email Marketing campaign will give you a clear, easy to understand analysis.
Email Marketing is cost effective, quick, accurate, and easily customizable. If your company isn’t taking full advantage of Email Marketing benefits, take the time to explore your options with services like EmailContactor.com. We spend an average of 13 hours a week checking emails…you just as well get yours in there.
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Posted In: E-Mail Marketing