Eighty-five percent of consumers find visual content posted from other consumers to be more influential than content directly from a brand. In fact, users are twice as likely to share user generated content because they want a friend to see it, yet only fourteen percent of brands know this is happening.
When it comes to web development Nebraska businesses like ours, we aim to design sites that gain the most traffic possible! With a fantastic user-based design, impactful images and top notch optimization, your website is bound for success! It’s not uncommon, however, for businesses to evolve, competition to rear up or time to pass. This poses the question, when should your business update it’s website?
Fun fact: the entire concept of marketing began with the Industrial Revolution. The cost of products and building infrastructure made purchasing for consumers much easier. After World War II, business competition got stronger, thus creating the need to sell in a direct and authentic way. A la marketing!
In our Digital Marketing 101 series we unpack the bits and pieces of our industry we feel would be helpful to you, our clients. With an extensive amount of jargon and convoluted terminology, digital marketing can be a lot to take in! While digital marketing includes SERP, SEO, PPC, analytics and more, we feel it’s important to not only explain what things are, but why they are.