Omaha Media Group

Facebook Announces New Features at F8

Love Facebook? Hate Facebook? It doesn't really matter, Facebook is here to stay so unlike other social platforms that might get dull and boring Facebook is staying true to their technology advancing nature by announcing a few changes worth pointing out.

Facebook Developer Conference F8

Facebook announced several new products and features that will launch on its platform soon—all are designed to make it easier for you to communicate with people and businesses. They also threw a few bells and whistles in there too. Just imagine, opening your garage door right from your Facebook App. Sounds dreamy doesn't it? More like scary…

Facebook CEO Mark Zuckerberg and other executives debuted the slew of platform enhancements during F8, the company's developer conference, on Wednesday.

So far here's a breakdown of what's coming:

1. Spherical videos / Oculus VR Headset

Spherical videos on your News Feed and Oculus VR headset. Facebook plans to soon support videos shot with 360-degree camera technology (the same way Google Maps' Street View photos are captured). These videos allow you to change the perspective you see by clicking and dragging on the screen.

Google-owned YouTube recently announced support for this format as well. As video content becomes the ubiquitous format for sharing, expect these two companies to launch even more features at a rapid pace.

2. Messaging Purchasing Tracker

Track your online purchases and communicate with businesses within Messenger. Facebook's standalone messaging app will soon be integrated into e-commerce sites. In the future, when you make a purchase online, you can choose to connect your Facebook account so that companies can send you notifications about what you bought directly in the Messenger app.

If you hate getting multiple emails that confirm your order, tell you when your order has been shipped, and if your returns have been received, you might be happy with this update. Otherwise why on earth would you ever want Facebook to track your purchases through any of their apps? It leaves a sane person to ponder.

3. External Reply

Just in case you have ever thought to yourself… self, I really wish I could respond to my FB messages from Grand Theft Auto Online, well your dreams are too about to be answered. Reply to messages using other apps is on its way.  You can now open third party apps like animated GIF-creator Giphy within the Messenger app to send a message. Previously, you'd have to close the app, open Giphy, create a GIF, and then copy it into a message.

“We truly feel that, together, we have a shot at reinventing how a billion people communicate every day,” said David Marcus, head of the Messenger team at Facebook. He also added his love for GIFs. “They make the world a little better.”

Messenger also now allows compatible third-parties to prompt people to download their apps directly through the Messenger platform. For the record, we're personally waiting on the GTAV integration - that's a pipe dream of ours.

4. Embedded Videos (Finally)

In what we believe should have always existed like YouTube, Facebook Videos you post on Facebook can be embedded elsewhere online. Previously, if you uploaded a video to Facebook, you could only share the video by linking to it. This is another attempt to make it more attractive for people to upload their videos on Facebook instead of YouTube.

5. Inherited Commenting

If you comment on a story somewhere else online, it will show up on Facebook too. Next time you want to say something about an article you read, remember that it will soon show up automatically under the story posted to Facebook. This change is intended to make it easier for media companies to gain more engagement with their content.

Facebook connect partners BuzzFeed, EliteDaily, The Huffington Post, and Fox Sports are among the first media companies to test this update.

6. Facebook App Control

In what we feel is a little too scary for Facebook to have access to, Facebook is gearing up for you to get ready to control more devices with your Facebook account. The company announced new ways for its developers to build programs that can control everything from your garage door to your self-watering plant. It's Facebook's way of getting into the world of IoT, or the Internet of Things.

“We want to be there with you when you start experimenting with these things,” Parse CEO and co-founder Ilya Sukhar told the audience.

It's not clear yet how Facebook will integrate with IoT devices.

7. Developer App Analytics

Developers will FINALLY get analytics for their apps. The free dashboard will let developers see who is interacting with their apps and where they're coming from—across all devices.

You can follow the Facebook Developer Conference (F8) as well as catch the Stream Schedules and past stream online right here.

Contact Us

We want to hear from you, so what are you waiting for? Contact us today.

Get In Touch
Share this post