3 Reasons hiring an SEO agency is sweet like Christmas morning
2019 April 01
Search engine optimization (SEO) is the marketing practice carried out by an SEO agency to boost organic traffic to a business’s website. By developing and maintaining a website’s SEO, businesses have increased chances of ranking higher in search engines, like Google.
SEO is a long process, but when done right and ethically, it will play a crucial part in your online business success.
You know what finding a good SEO agency feels like? Christmas morning.
What does an SEO agency do?
A professional SEO agency is basically Santa Claus. Always working, always watching, rewarding the good, and delivering gifts. Many don’t quite understand how he’s doing it, but he’s doing it.
SEO experts spend an extensive amount of time researching your business, industry, current customers, and who you’d like to reach in the future. Ninety-three percent of online experiences begin with a search engine, so a professional like us needs to understand how that will apply to your business.
An SEO agency assesses the overall health of your current website, paying close mind to page-loading speeds, backlinking and mobility. Additionally, an SEO agency does thorough keyword research to aid in organic search results for your business.
Fun fact: Fifty-one percent of all website traffic is from organic search. If that doesn’t tell you what’s important, we don’t know what will.
Why hire an SEO agency?
Hiring a local SEO agency is truthfully the gift that keeps on giving. It’s like hiring your very own Santa Claus. Hard working, ethical and delivers on time.
Boosting your search engine rankings is a serious time commitment. It’s not a “one and done” method of marketing. Businesses of every size are plain ol’ busy. Instead of scraping by and having a random employee “learn SEO” as they go, an experienced SEO agency will save you time and money in the long run.
We’ve found that many businesses that come to us for SEO services have tried “giving it a whirl” on their own only to find they simply don’t have the time for it. And that’s ok! We commend your valiant effort! DIY SEO sounds like a good idea at first, but so did the Boeing 737 Max 8.
Your brand's reputation and visibility is serious business to us. Through the professional resources a local SEO agency has, your business has the opportunity to show its credibility to search engines and to your industry.
Authority takes time. Your business must earn its good reputation through consistent and trustworthy practices best implemented by a professional agency.
At the end of the day, Google’s first priority is to provide a good user experience. A professional SEO agency understands and applies the guidelines Google has in place, in turn, creating a positive experience for those coming to your website.
By having your website optimized to Google’s standards, you’ll not only gain more organic traffic, you’ll gain better traffic to your website. Remember, all the traffic in the world will not matter, unless it’s the right kind of traffic.
We all remember the feeling as kids - waking up on Christmas morning to see the perfect present from Santa under the tree. You don’t quite know how it got there, and you think someone else might be in on it (thanks mom and dad), but it’s perfect and you’re glad you have it. That’s SEO.
Hiring an SEO agency is one of the best things you can do for your business. With a boost in traffic, the right people can discover your business and convert to longtime customers.
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Posted In: SEO and Search Marketing