Blog
Category Archive: SEO and Search Marketing
A comprehensive guide to local SEO in 2021
Local SEO and the local algorithm use three separate factors when ranking a local business- relevance, distance, and prominence. This is the comprehensive guide of local SEO in 2021 to ensure you rank on local SERP!
May SEO Notes- The latest in the industry
Here are some of the most significant SEO updates and changes coming to a search engine near you and what it means for marketing strategies as we quickly approach 2022.
Consumer behavior and purchasing: Do you know your company’s “why”?
You can market every product and service, spend thousands of dollars, but if the messaging, audience and motivation is all wrong, it just won’t work. This is how to understand consumer behavior and how it correlates to your marketing strategy.
How to build a solid brand identity
For companies who are rebranding to start-ups who are getting their feet off the ground, there are some basics of branding strategy and development that have to be taken into consideration.
Google Core Web Vitals and Page Experience Updates
Google has announced they “will continue to prioritize pages with the best information overall, even if some aspects of page experience a subpar”
Bringing the “bling” to a jewelry e-commerce store
This is how Omaha Media Group was able to help our friends at 14 Karat Omaha to continue to come out on top during COVID-19!
How to optimize for voice search in e-commerce
The growth of this industry has been astronomical and as companies are navigating the current explosion of their online stores, they are also having to adapt to another technology that has continued to grow and provided another outlet for revenue. This is how companies can expand their SEO, website traffic and even sales and leads with the right voice search optimization.
Chief Marketing Officer (CMO) - The value proposition of SEO
SEO is an affordable part of the entire budget and only adds value time and time again. As a Chief Marketing Officer (CMO), one could be in the process of truly understanding its value in the budget and how to elevate the company’s online presence.
Four ways to improve the visibility of your mobile app
Improving the visibility of a mobile app is more than just designing a quality app. If you want your app to rank better, here is how to improve app visibility.
Medical SEO: Start applying it to your practice
In the medical industry, 55 percent of consumers click on the top three results in search engines, and if your medical practice, facility or hospital isn’t on the list, then you’re losing patients.
