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Category Archive: Website Design

The Difference Between UX And UI Design

The Difference Between UX And UI Design
If you are even remotely aware of the digital technology, you would have most certainly heard of the terms UX and UI design that are often used in web designing. While most people like to believe that the twin terms can be used interchangeably, the truth is that both UX and UI are quite different from each other in a number of ways. So, what exactly is it that distinguishes the UX from the UI? Here is a discussion that you might find useful.
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Top UI Design Trends that Made it Big in 2017

Top UI Design Trends that Made it Big in 2017
What with the lightning-fast transformations in the digital technology, the web design trends too keep changing almost every day to keep up with the consumer trends. Every year, the UI and UX design industry undergo major metamorphosis to not only stay relevant to the needs of the consumer but also to keep inspiring novel innovations. Here is a list of the some of the hottest trends in the UI design industry in 2017 that you might want to know about.
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Understanding color psychology for creating a unique brand identity

Understanding color psychology for creating a unique brand identity
Believe it or not, humans rely on visual cues to make purchase decisions. Unless a brand uses colors in the right way, they cannot expect to get the attention of their customers, who are already barraged by a slew of advertisements. That is why it's important for brands to understand the term “color psychology” in its true sense.
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Four Simple Tips That Can Help A Hotel Website Succeed In The SEO Game

Four Simple Tips That Can Help A Hotel Website Succeed In The SEO Game
Like any website of any business, a hotel's website's objective is to drive conversions. But it won't be possible if a hotel business ignores website optimization. As 55 percent of business travelers and 60 percent of leisure travelers use search engines while planning trips, hoteliers can't afford to ignore the power of SEO. Search engines help them drive organic traffic to their website. It's a great option for them because it can lower their customer acquisition cost to a great extent.
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Top Ways To Improve Your Website’s UI/UX

Top Ways To Improve Your Website’s UI/UX
A modern business cannot survive without a website. After all, your website is a platform where the entire world is introduced to your business. It gives potential customers information they need to form an idea about what you do, products and services you provide, your company ethics and values.
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6 Things To Keep In Mind To Create A User-Friendly Website

6 Things To Keep In Mind To Create A User-Friendly Website
Web designing is among one of the most important elements of your business. With most of the commerce getting digitized in today's world, it is essential that every company has websites that are easily accessible by users.
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How Is UX Design Different from UI Design?

How Is UX Design Different from UI Design?
There is so much continuous technological development taking place that there are a number of new terminologies floating about almost every day, especially in the tech world. Some are easy to understand while others can be quite confusing initially. Two such terms are discussed here – UX design and UI design. What do these terms mean? What do UX and UI designers do? How are UX and UI design different from each other?
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Great Tips To Enhance Your Website’s UI/UX Design

Great Tips To Enhance Your Website’s UI/UX Design
A website with a good user interface and user experience design can take you places, and help you stand out among the pool of competitors. 
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What is UX design?

What is UX design?
User experience (UX) design is a loose umbrella term that generally refers to steps taken to enhance a user's experience with a certain application or website.
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The Importance Of User Interface (UI) Design

The Importance Of User Interface (UI) Design
User interface (UI) design defines how an individual user interacts with a digital information system. It is essentially a series of visual elements that a user uses to interact with the digital device.
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