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Category Archive: SEO and Search Marketing

UPDATED: Google BERT Update: What is BERT?

UPDATED: Google BERT Update: What is BERT?
With one in 10 search queries being affected by BERT, our experts break down who is BERT and what is his mission!
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Short tail keywords: Why you should use short tail keywords

Short tail keywords: Why you should use short tail keywords
High volume keywords are great for SEO strategies, but what are their downfalls? Are there any? Omaha Media Group, the leading Omaha SEO agency, explains what short tail keywords purposes are in SEO!
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Long tail keywords: Why you should use long tail keywords for SEO

Long tail keywords: Why you should use long tail keywords for SEO
In the SEO world: there are two types of keywords out there. Long tail keywords are often forgotten about, but this is why all companies should focus on these keywords!
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Keyword stuffing - how to avoid this SEO mistake

Keyword stuffing - how to avoid this SEO mistake
While keyword stuffing is an old SEO strategy, there are still companies who are practicing it today. Here's why and how to avoid this in SEO.
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Importance of digital marketing and advertising during COVID 19

 Importance of digital marketing and advertising during COVID 19
As COVID 19 continues to shut down cities and countries, consumers are heading to the Internet for entertainment and answers, and in this moment a company should be honing-in on digital marketing and advertising efforts. This blog highlights the importance of marketing during COVID 19.
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Search Engine Marketing (SEM) versus paid Social Media Marketing (SMM) strategies

Search Engine Marketing (SEM) versus paid Social Media Marketing (SMM) strategies
When it comes to paid search and social strategies, a company needs to remember that when choosing their overall strategies!
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Best digital marketing tools

Best digital marketing tools
From scheduling platforms to content management systems, the digital marketing world offers thousands and thousands of digital marketing tools. What are our top ones we use?
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Bing versus Google SEO

Bing versus Google SEO
While a majority our of SEO strategies focus on Google search engine, there are alternative search engines that a company could be missing ranking on! Are more of your consumers on Bing than Google? If so, what is the different strategies needed for SEO?
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2020 checklist for a company’s website and digital marketing

 2020 checklist for a company’s website and digital marketing
Welcome to the roaring twenties with OMG! To start off this new decade, here's the bees-knees of 2020 checklists!
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Bias in search recommender systems

Bias in search recommender systems
A search recommender provides a searcher content that is suggested for their search query; however, does this system display results fairly?
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